The NBA is planning to introduce "nickname jerseys," similar to these sample uniforms for LeBron James of the Miami Heat. (NBA.com)
The NBA will allow teams to wear nicknames on the backs of their jerseys this season?
Reports released Tuesday have it that at least for one game this season, players will be allowed to wear their nicknames on the back of their playing jerseys.
While I think it is cool, it is also another marketing venture after the Latin Jerseys Night when teams wear “Los Suns” or “Los Bulls” and Retro Nights where players get their throwbacks on.
Nevertheless, this is playground stuff that’s going to bring a smile to many people’s lips, including players, friends and fans alike.
Think about it. If Edson Arantes do Nascimento can wear “Pele” or Ricardo Izecson dos Santos Leite can use “Kaka”, then surely the same can be applied to NBA basketball.
New York Knicks:
Amar’e Stoudemire – Stat
Carmelo Anthony – Melo
Dwyane Wade – D-Wade
Ray Allen – Jesus, Sugar, Ray Ray or Shuttlesworth
LeBron James – King James
Chris Bosh – CB4
Los Angeles Lakers:
Kobe Bryant – Black Mamba
Pau Gasol – Picasso
Kevin Garnett – KG
Paul Pierce – The Truth
Deron Williams – D-Will
Los Angeles Clippers:
Chris Paul – CP3
Oklahoma City Thunder:
Kevin Durant – K-Smoove
Shawn Marion – The Matrix
On the other hand, not everyone has a cool handle that you’d like to wear:
Carlos Boozer – Booze
Andrew Bogut – The Bogey Man
Chris Anderson – The Birdman
Brian Cardinal – The Janitor
Derek Fisher – Fish
Eric Gordon – The Hobbit
Anderson Varejao – Sideshow Bob
I am not too sure that James Harden wants “The Beard” on his back. And I don’t think Chris Kaman wants “Captain Caveman” on his jersey either. And will Tony Parker wear “Mr. Longoria” on his shirt?
But does everyone have a nickname or nom de guerre as bestowed upon them by sportscasters? If not, I don’t think only a few teammates will have their nicknames on the back.
But it is an interesting concept.
Would Ervin Johnson wear “Magic”?
Would Rafel Alston worn “Skip to My Lou”?
I know Julius Erving once wore “Dr. J” so why not? But let’s check it out:
Will Brian Scalabrine ever wear “White Mamba”?
What if Michael Jordan were around for this, would he wear “Air” or “G.O.A.T.”?
And will players like Bill Russell take affront to that?
I am very much interested to see where this progresses. It sounds like a gimmick and maybe it is. But admit it, for a moment there, this takes you back – if you did ball – to those playground days.